Nudity in Nigerian music videos is to appeal to consumers – Video director, Unlimited L.A

Popular music video director, Unlimited L.A, real name Buari Olalekan Oluwasegun, has explained the reason they infuse nudity in Nigerian music videos.

He said cinematographers fuse foreign cultures and nude scenes in the videos to appeal to music consumers across the globe.

Speaking in an interview with Channels TV, Unlimited LA said some artistes specifically instruct video directors to include nudity and foreign cultures in their music videos.

Unlimited LA nudity

He said even though some foreign cultures may appear as “eroding our cultural respect, decency” they incorporated into Nigerian music videos based on consumers’ requests or to appeal to target audiences.

He said; “Talking about it [infusion of foreign cultures and nudity in Nigerian music videos], I think Nigerians are the most traveled people. I read it somewhere.

“What we do as music video directors is to take instructions from the artistes. Some artistes may say they want their fans in the U.S., Europe, or Africa to relate to a particular music video. So the consumer is key. Sometimes, we [music video directors] just put everything [infuse different cultures] together and throw it out there.

“I think it’s because of Nigerians in the diaspora that make us infuse foreign cultures in our music videos. It’s not as if we don’t have our own culture. We have our own culture too. But because we are targeting a wide range of audiences, we have to infuse different cultures in music videos.”

Furthermore, Unlimited L.A admitted that the Nigerian cinematography industry has made tremendous progress as a few years ago most Nigerian music videos were shot outside the country but now most Afrobeats music videos are filmed in Nigeria.